If you are in SEO, you know that Google has been putting more emphasis on optimizing website content through Schema Markup. However, it is not always clear “what” you should markup on your website to get the best results. The answer: it depends on the business you are optimizing. To help you answer this question, the team at Schema App has put together this webinar where you will learn:
- How to build a Schema markup strategy and identify content that should be included in your strategy
- Connect the content so that you build a knowledge graph
- Learn Schema Markup best practices
This webinar is hosted by Martha van Berkel, CEO, Schema App.
Martha van Berkel is the CEO and CoFounder of Schema App. She spends her days strategizing with Digital Marketers and Customers to improve their success in search – to be found by customers, stand out from their competition and derive deeper insights from their data through the adoption of this advanced SEO strategy.
Martha is 100% extrovert and has been a speaker all of her life. Most recently, she presented to SEO experts at: Tech Retail UK, SMXL, Milan and State of Search, Dallas on the topics of Schema markup and managing your brand for the “machine” channel. Follow Martha on Twitter or connect on LinkedIn.