Schema App Blog

Schema App’s Martha van Berkel Selected as a Fierce Founder

Schema App co-founder Martha van Berkel has been selected to take part in the Communitech Fierce Founders Bootcamp 2017, a program for female founders working on early-stage technology-based products. Over…

Martha van Berkel

Local SEO: How to Get Your Business to Rank Higher on Google

Schema Markup

It used to be fairly easy for a local business to rank high on Google for local search terms. This is no longer the case. With more and more small-…

Martha van Berkel

Will Schema Markup Bring Context to All Things?

Schema Markup

Over the last five years, the “Internet of things ( IoT) has emerged to define how physical devices (vehicles, buildings, fridges, sunglasses, etc), embedded with technology, can collect and exchange data.…

Mark van Berkel

How Does Google Reward You for Using JSON-LD?

Schema Markup

Schema markup is most easily represented in JSON-LD format. In fact, it is the format which Google recommends using when adding schema.org markup to your website. Additionally, many of Google’s…

Martha van Berkel

Schema Story: Mark van Berkel

Schema App News

Martha: Hi and welcome to Schema Stories my name is Martha van Berkel and I’m here today to interview Mark van Berkel. Schema Stories are all about bringing real people’s…

Martha van Berkel

Why Structured Data is Strategic for Digital Marketing Agencies

Schema Markup

Structured data is the language of search engines and the only way to explicitly tell Google what your web pages are about. It’s been around since 2011 and is typically…

Mark van Berkel

Required Schema.org Fields

Schema Markup

We often get asked which properties are required for a Schema.org Type. The answer depends on what you’re trying to accomplish with your Schema Markup and the outcome you’re trying…

Martha van Berkel

The Schema App Story

Schema App News

The journey of bringing Schema App to its current state has been nothing short of remarkable for us, Mark and Martha van Berkel, the creators behind it. Through three business…

Schema App Blog

Schema App’s Martha van Berkel Selected as a Fierce Founder

Local SEO: How to Get Your Business to Rank Higher on Google

Will Schema Markup Bring Context to All Things?

How Does Google Reward You for Using JSON-LD?

Schema Story: Mark van Berkel

Why Structured Data is Strategic for Digital Marketing Agencies

Required Schema.org Fields

The Schema App Story

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