Say Goodbye to How-To Rich Results on Google
On September 14, Google announced that they’ve officially removed How-To rich results on desktop and deprecated How-To rich results entirely as part of their efforts to simplify search. They will…
Schema App News
Changes to FAQ and How-to rich results on Google
On August 8th, 2023, Google announced that FAQ and How-to rich results would be shown less frequently in the SERP in the next week to provide a “cleaner and more…
May 2023 Rich Results Weather Report: FAQ Fluctuations & Optimization Strategy
This past May, we saw a sharp decline in the performance for FAQ rich results across all our customers. The decline was first noticed on April 5 for FAQ rich…
April 2023 Rich Results Weather Report: Video & FAQ Fluctuations
At Schema App, we work with our customers on their Schema Markup from strategy through to results. One of the ways we provide our customers with insights into their strategy…
How We Built Meaningful Connections at Homecoming 2023
Our mission at Schema App is to build meaningful connections so that we are all understood. Building meaningful connections and a strong company culture can be challenging as a fully…
January 2023 Rich Results Weather Report
December 2022 started with a series of updates from Google resulting in fluctuations in performance on the search engine result page on a global scale. Thankfully, we were able to…
Schema App’s Response to New Requirements from HIPAA
In December, the U.S. Department of Health and Human Services (HHS) issued a Bulletin about changes to the Health Insurance Portability and Accountability Act around the “Use of Online Tracking…
October 2022 Rich Results Weather Report Update
Change is the only constant, and the same could be said about Schema Markup and rich results. From changes in FAQ rich results to the release of Schema.org v15, here…
Introducing Schema Performance Analytics Page Level Report
If you are managing the Schema Markup for a large organization, there’s a good chance you’re also managing the markup for different departments or lines of business within your organization.…
September 2022 Rich Results Weather Report Update
This September, we continued to observe FAQ, Video and Recipe rich results fluctuations. Google has also released the September Core and Product Reviews updates. While it is too soon to…