On Thursday, June 22nd, 2017 at the Guelph Chamber annual Awards of Excellence, Schema App was awarded Startup of the Year by Innovation Guelph. Schema App is software as a service that helps digital marketers translate websites into the language of search engines, resulting in better organic search results and rich…
So you’ve created your markup in Schema App and are now ready to sit back and drink a coffee and let Schema App automatically deploy the markup to your site. But wait, when you test it in the Structured Data Testing Tool, you aren’t seeing any markup? Why? Let’s find…
As of Friday April 7th, Schema App has been updated with the latest classes and properties from the Schema.org version 3.2 release. What is even more exciting is with this release, Schema App will update daily with the latest schema.org vocabulary. Now you know that Schema App has the most…
Doh! Have you ever been joyfully creating schema markup, when you suddenly realize that you created the data items in the wrong sub-account? We have. So now you can move data items between sub-accounts. So you can create your data anywhere, and move it later. Here’s how it works. After…
April boasts big news for the Schema App team. They have been selected to join Communitech’s Fierce Founders Accelerator. The accelerator provides early stage women-led startups six-months residency at the Communitech Hub, mentoring and business support from Communitech’s Executives in Residence team and access to large companies interested in partnering with…
In the 1.5.1 release of Schema App’s WordPress plugin, there is now an option to remove the Genesis Markup that comes default with the Genesis theme. Why would you want to do this? If you want to add custom schema markup to your website and want to remove the more…
In February, you may have started to notice that Google wants Images as part of their Local Business Markup. In addition, they don’t just want an image URL, but an ImageObject in the schema markup. Even though the Google recommendations state that a URL is fine, they want to know…
Guelph, Ontario—February 27th, 2017 Schema App co-founder Martha van Berkel is one of 15 company founders selected to take part in the Canadian Women in Tech NYC Market Accelerator March 13-14, hosted by the Consulate General of Canada to New York in partnership with VentureOut. The market accelerator focuses on…
You created a date item and now realize you don’t need it. No worries, you can easily delete your data items in Schema App by following these steps. Go to “Your Data Items” and click on the data item you want to delete. Click on the Actions Button, and select…
It is finally here, the go to blog post for everything about Local Business Schema Markup. Today, I’ll show you how you can easily create your local business Schema markup in an efficient and effective way. Schema markup can help a local business stand out in search through rich results,…
