Changes to FAQ and How-to rich results on Google
On August 8th, 2023, Google announced that FAQ and How-to rich results would be shown less frequently in the SERP in the next week to provide a “cleaner and more…
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May 2023 Rich Results Weather Report: FAQ Fluctuations & Optimization Strategy
This past May, we saw a sharp decline in the performance for FAQ rich results across all our customers. The decline was first noticed on April 5 for FAQ rich…
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April 2023 Rich Results Weather Report: Video & FAQ Fluctuations
At Schema App, we work with our customers on their Schema Markup from strategy through to results. One of the ways we provide our customers with insights into their strategy…
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FAQPage Rich Results Weather Report May 2022
Since April 8th, 2022, our Data Scientist, Iram Fatima, has been keeping an eye on our customers FAQPage Rich Results. Why? On April 8th, 65% of our clients saw a…
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FAQ Rich Results: Content Is Key For Schema Markup
Organic search is highly competitive. In fact, over 90% of content gets no traffic from Google. Yet organic search accounts for 53% of all website traffic. As search engines get…
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Stand out in Search with FAQ Rich Results
On April 30th, 2020, Martha van Berkel (CEO at Schema App) and Jeffrey Burns (Customer Success Team Lead) presented “Stand Out in Search with FAQ Rich Results”. They covered how…
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How to Create “FAQPage” Schema Markup
If you have Frequently Asked Questions content on your website, adding FAQPage Schema Markup to those pages makes you eligible for a rich result on search and Markup Action for…
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What is the Recommended Format for Schema Markup?
Schema Markup is a form of structured data that allows website owners to provide additional context and meaning to the content on their pages. It effectively communicates the purpose and…
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Finance Industry
Schema Markup Solution for Banks, Insurance Companies & other Financial Institutions Gain visibility and drive quality traffic using Schema Markup The financial services industry is competitive, and brands need to…
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Creating “Product” Schema Markup
Have you ever wondered how certain Google search results for products stand out with detailed information like pricing, ratings, reviews, and images, setting them apart from standard listings? These enhanced…
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