On August 8th, 2023, Google announced that FAQ and How-to rich results would be shown less frequently in the SERP in the next week to provide a “cleaner and more…
This past May, we saw a sharp decline in the performance for FAQ rich results across all our customers. The decline was first noticed on April 5 for FAQ rich…
At Schema App, we work with our customers on their Schema Markup from strategy through to results. One of the ways we provide our customers with insights into their strategy…
Since April 8th, 2022, our Data Scientist, Iram Fatima, has been keeping an eye on our customers FAQPage Rich Results. Why? On April 8th, 65% of our clients saw a…
Organic search is highly competitive. In fact, over 90% of content gets no traffic from Google. Yet organic search accounts for 53% of all website traffic. As search engines get…
On April 30th, 2020, Martha van Berkel (CEO at Schema App) and Jeffrey Burns (Customer Success Team Lead) presented “Stand Out in Search with FAQ Rich Results”. They covered how…
If you have Frequently Asked Questions content on your website, adding FAQPage Schema Markup to those pages makes you eligible for a rich result on search and Markup Action for…
Have you ever wondered how certain Google search results for products stand out with detailed information like pricing, ratings, reviews, and images, setting them apart from standard listings? These enhanced…
Customer Story How Gusto Partnered With Schema App to Develop Their Semantic Content Knowledge Graph Founded in 2011, Gusto is a payroll software company serving over 300,000 customers. Their solutions…
Up until early 2023, the role of Schema Markup, also known as Structured Data, was primarily centred on achieving rich results. The use of structured data enhanced the presentation of…