Tutorial

Title image for "How to Create Product Schema Markup", with graphic examples of Product rich results to the right of the title text.

Creating “Product” Schema Markup

Have you ever wondered how certain Google search results for products stand out with detailed information like pricing, ratings, reviews, and images, setting them apart from standard listings? These enhanced…
Creating “CollectionPage” Schema Markup

Creating “CollectionPage” Schema Markup

Often, selecting a Schema.org type to define a web page is pretty straightforward. If there’s price and quantity information, it’s probably a Product. If there’s author and date published information,…
Schema Markup for Product Models

Schema Markup for Product Models

Creating schema markup for a single product is straightforward and well documented. But things get more complicated when you’re creating markup for many variations of a product. There are several…
How to Create Service Schema Markup for Businesses

How to Create Service Schema Markup for Businesses

When you’re developing a Schema Markup strategy for a business, there is often a Service (Schema.org/Service) offered that is core to the business. Most SEOs start by optimizing the business…
Creating “Review” Schema Markup

Creating “Review” Schema Markup

If you have Review content on your website, adding review schema markup to those pages makes you eligible for a rich result on search, which can help your site reach…
Creating “FAQPage” Schema Markup

How to Create “FAQPage” Schema Markup

If you have  Frequently Asked Questions content on your website, adding FAQPage Schema Markup to those pages makes you eligible for a rich result on search and Markup Action for…
Creating “HowTo” Schema Markup

Creating “HowTo” Schema Markup

If you have instructional content on your website that defines the steps to successfully complete a task, adding “HowTo” markup to that page allows you to explicitly convey to Google…
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