Entities

Say Goodbye to How-To Rich Results on Google

On September 14, Google announced that they’ve officially removed How-To rich results on desktop and deprecated How-To rich results entirely as part of their efforts to simplify search. They will…

Semantic SEO: What You Need to Know

In the past, publishers would optimize content for keywords to please search engines and improve rankings. As a result, the search engine results page (SERP) returned results containing poor-quality content…
New GSC Error Reporting Featured Image

New Error Reporting in Google Search Console

On October 6th, Google announced new error reporting for Rich Result status reports in Google Search Console. This change was intended to help SEOs with resolving rich result errors: The…
Entity-Based Search For Advanced SEO

Entity-Based SEO for Advanced Search

The popularity of entity-based SEO demonstrates how websites are moving beyond the standard search box, and are starting to think outside the box. A well-structured website unlocks opportunities in search…
Schema Markup make Chatbots More Intelligent

Schema Markup make Chatbots More Intelligent

Chatbots can use schema markup to make it smarter! When you add schema markup to your website, you are structuring the information on it, and providing context about the content. As…
Will Schema Markup Bring Context to All Things_

Will Schema Markup Bring Context to All Things?

Over the last five years, the “Internet of things ( IoT) has emerged to define how physical devices (vehicles, buildings, fridges, sunglasses, etc), embedded with technology, can collect and exchange data.…
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