Optimize Your Entities At Scale for Search & AI
Identify, manage, report, and optimize your website’s entities using Schema App’s Entity Hub
Stay Accurate in the Age of AI.
As we shift to AI search, there’s a growing risk that your brand could be misunderstood or misrepresented in search results and AI-generated answers. That’s where Knowledge Graphs come in.
They help AI understand your brand the way you intend—anchoring meaning, context, and relationships so AI can deliver accurate, consistent responses.
Entity Hub enables you to identify and manage your entities at scale, building a high-quality content knowledge graph that allows AI search engines to deliver your brand’s content with accuracy and relevance.
Entity Linking
Automatically identify and link the entities across your website content at Scale for the Enterprise.
Edit, merge, or block entities on your website to ensure accuracy within your content knowledge graph.
Unlock Entity Insights.
Know What You’re Known For.
Enterprise marketing teams manage so much content, making it hard to understand their entity and topic coverage across their site or sites. In a time where entity SEO is key, this challenge makes delivering on this strategy nearly impossible.
Entity Hub gives you a dynamic, site-wide view of all entities across your content—no manual audits required. Quickly identify gaps, redundancies, and optimization opportunities to strengthen your entity coverage and boost topic authority.
Get a 360 view of the entities on your website to uncover content gaps and ensure your entity and topic coverage aligns with your strategic goals.
Measure the Impact of Entity SEO.
AI-powered search is built on entities—your performance metrics should be, too.
Entity Hub changes the game by tying Google Search Console metrics directly to your entities. Your team can easily track how individual entities are performing over time and report on your Entity SEO strategy with confidence.
Combine Google Search Console data with the entities on your site to show clicks, impressions, and CTR at the entity level—so you can measure impact, uncover optimization opportunities, and drive smarter content decisions.
Frequently Asked Questions
Schema App’s Entity Hub is a powerful solution that optimizes entities, resulting in increased visibility and authority in AI search. It is designed for innovative digital marketing teams who want to lead in AI Search.
With tools such as the Entity Manager, Entity Reports, and Entity Performance Analytics, Entity Hub enables users to build a high-quality, reusable content knowledge graph that enhances entity SEO performance, identifies strategic content gaps, and prepares content for AI applications. Teams can automatically identify and connect entities within their content, refine the accuracy of their entities, and gain visibility into how their entities are performing across URLs with ease, accuracy, and scale.
An Entity is a thing or concept that is unique and distinguishable, with specific and well-defined attributes. Entities have properties to describe them, such as a name, and can be connected to other entities.
Entity SEO is a modern approach to search engine optimization that focuses on entities—specific people, places, organizations, products, and concepts—rather than just keywords. It’s about helping search engines and AI better understand the meaning and context behind your content so they can accurately connect it to relevant search queries.
A Linked Entity is an entity mentioned within the text on your website that is connected to a corresponding entry in an external authoritative knowledge bases (e.g. Wikipedia, wikidata, and Google’s Knowledge Graph).
At Schema App, our External Entity Linking feature automatically identifies entities in your text and links them to these knowledge bases within your Schema Markup, therefore creating linked entities at scale.
Your Knowledge Graph is a collection of marketing entities that comprise all the Schema Markup across your web pages. Each entity, its properties and its connections to other entities together form a graph of knowledge.
Find out how Schema App can help you develop a reusable knowledge graph.
Entity Hub is currently available as an add-on to Schema App’s end-to-end Schema Markup solution. Entity Hub’s tools will build on the existing Schema Markup we’ve created for your website(s), helping you build a stronger content knowledge graph and reuse that knowledge graph for content insights.
Please get in touch with our team to learn more about Entity Hub.
Entity Hub is an enterprise-grade solution, and its pricing depends on your organization’s specific needs, including the number of optimized entities and the level of support required.
Contact our team to get a personalized Entity Hub quote for your organization.
Entity Hub automatically identifies and links the entities across your website content using Schema Markup. By linking these entities to structured data and aligning them with recognized sources (such as Wikidata or your own internal definitions), Entity Hub helps you create a centralized, structured view of what your content is about.
This becomes your Content Knowledge Graph—a machine-readable model that search engines and AI can use to better understand and contextualize your content, thus improving the accuracy of your brand and content in search and AI experiences.
Schema Markup Solution
Learn more about our scalable end-to-end Schema Markup solution for Enterprise Marketing teams.
Integrations
At Schema App, we integrate with any website and CMS. Explore our custom integrations and how it works.