Schema Markup

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NLWeb: Consuming Schema Markup for AI Applications

Generative AI adoption is accelerating, but success depends on having data that AI can actually understand and use. AI-powered tools, from chatbots to automation agents, rely on structured, clean data…

What Is Entity SEO?

Entity SEO is an approach to search optimization that focuses on entities — unique, well-defined concepts such as people, places, organizations, or products — rather than just targeting keywords. As…
Featured image for the blog article "Unlocking the Value of Schema Markup: SEO, Content, and AI"

Unlocking the Value of Schema Markup: SEO, Content, and AI

In today’s rapidly evolving digital landscape, organizations are under increasing pressure to make their content not just discoverable—but understood. While structured data has long been associated with SEO performance, its…
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What is an @id in Structured Data?

In JSON-LD structured data, an @id is a property that assigns a unique resource identifier (URI) to an entity. This identifier allows you to refer back to a specific entity…
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