At Schema App, we take pride in our expertise and extensive experience in harnessing the power of semantics. Led by our co-founder, Mark van Berkel, who possesses over a decade…
In the past, publishers would optimize content for keywords to please search engines and improve rankings. As a result, the search engine results page (SERP) returned results containing poor-quality content…
How healthy is your SEO strategy? There are some SEO tactics—like keyword stuffing—that have become outdated, while others have become a best practice. Not only is search engine optimization a…
Structured data empowers your digital team with the agility to maneuver changing user behavior and a changing organic search environment. When investing in SEO, we are playing by the rules…
Chatbots can use schema markup to make it smarter! When you add schema markup to your website, you are structuring the information on it, and providing context about the content. As…
Get practical guidance on Schema Markup, entity SEO, content knowledge graphs, and AI search from our free educational resources.