Linked Data in SEO: What You Need To Know
In 2006, Tim Berners-Lee had a vision of building a semantic web enabled through Linked Data. Now, more than ever before, his vision is becoming a reality, because in addition…
Knowledge Panel
What is a Rich Result?
Rich results offer a myriad of advantages to web pages beyond just standing out in search. They not only elevate your online visibility but also contribute to enhanced organic traffic…
Healthcare Schema Markup: Evolution of the Physician Rich Result
The primary function of schema markup is to help search engines better understand the content on your website. Applying schema markup allows you to define entities across your site and…
How to be Agile with Structured Data in a Changing SEO World
Structured data empowers your digital team with the agility to maneuver changing user behavior and a changing organic search environment. When investing in SEO, we are playing by the rules…
How Schema Markup Helps You Gain or Enhance a Google Knowledge Panel
When you Google a person, place, organization or thing, you may have noticed an information box popping up on the right-hand side, called the right rail, of Google search results.…
Future Proof your Brand for the New Search and Voice Assistant Age
I am walking into work on a misty fall day, wishing I was wearing a warmer coat. It gives me an idea, I should order a new coat, so that…