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How Entity Hub Improves Your Content Knowledge Graph

Search is changing faster than ever. Emerging AI platforms, powered by generative technologies such as Google’s Gemini, Microsoft’s Copilot, ChatGPT, Grok, and several specialized chatbots, are reshaping how information is…
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Introducing Schema App’s Entity Reports

As AI transforms how we search for and discover content, SEO teams must evolve beyond keywords and focus on entities—the clearly defined people, places, concepts, and organizations that drive meaning…
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Introducing Schema App’s Entity Manager

As search engines evolve to become more semantic and powered by AI, it’s essential for SEO teams to clarify the entities referenced in their content. This not only improves the…

What Is Entity SEO?

Entity SEO is an approach to search optimization that focuses on entities — unique, well-defined concepts such as people, places, organizations, or products — rather than just targeting keywords. As…
Featured image for the blog article "Unlocking the Value of Schema Markup: SEO, Content, and AI"

Unlocking the Value of Schema Markup: SEO, Content, and AI

In today’s rapidly evolving digital landscape, organizations are under increasing pressure to make their content not just discoverable—but understood. While structured data has long been associated with SEO performance, its…
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What is an @id in Structured Data?

In JSON-LD structured data, an @id is a property that assigns a unique resource identifier (URI) to an entity. This identifier allows you to refer back to a specific entity…
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