Entities

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How Entity Hub Improves Your Content Knowledge Graph

Search is changing faster than ever. Emerging AI platforms, powered by generative technologies such as Google’s Gemini, Microsoft’s Copilot, ChatGPT, Grok, and several specialized chatbots, are reshaping how information is…
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Introducing Schema App’s Entity Reports

As AI transforms how we search for and discover content, SEO teams must evolve beyond keywords and focus on entities—the clearly defined people, places, concepts, and organizations that drive meaning…
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Introducing Schema App’s Entity Manager

As search engines evolve to become more semantic and powered by AI, it’s essential for SEO teams to clarify the entities referenced in their content. This not only improves the…

What Is Entity SEO?

Entity SEO is an approach to search optimization that focuses on entities — unique, well-defined concepts such as people, places, organizations, or products — rather than just targeting keywords. As…
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What is an @id in Structured Data?

In JSON-LD structured data, an @id is a property that assigns a unique resource identifier (URI) to an entity. This identifier allows you to refer back to a specific entity…
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What is Entity Linking?

Entity linking is the process of connecting the terms or entities mentioned within your content to unique, well-defined corresponding entities found in external authoritative knowledge bases, such as Wikipedia, Wikidata,…
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How to Develop a Schema Markup Strategy for a Website

Implementing Schema Markup on your website is a powerful way to enhance your organization’s online presence and search performance. However, to maximize its effectiveness, it’s crucial to develop a comprehensive…
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