- Use the Editor to identify the required and recommended properties for a schema.org type/class/entity
- Markup your pages using the Editor
Generate schema markup for a single page without writing code
Schema App Editor features:
- Simple to use
- No technical experience required
- Entire schema.org vocabulary + extensions
- Notified of errors right away
- Retrieve the JSON-LD code with a click
- Validate with the Google Structured Data Testing Tool with a click
- Deploys on any platform
Using the Schema App Editor
Step 1. Create and Name
A. Choose the primary schema.org type (aka “Class”, “Entity” or “Data Type”)
The Editor contains the entire schema.org vocabulary plus extensions.
Choose one primary type per page. The more specific you can be in choosing your primary type, the better.
You can either use the Editor’s class tree or start typing in the class name.
If you are having trouble choosing the appropriate class, reference schema.org – their definitions will help you to select the best option.
B.Choose a reference name and URL
Name: Select a name that’ll be easy for you to find. This will be your reference name.
Agencies: We recommend using the name of the client and a description of what you’re optimizing. e.g. ABC Company/HomePage
Step 2. Mark up Content
No need to write code with the Schema App Editor, simply fill in the fields. At a minimum, mark up all of the required and recommended fields to achieve the best SEO results BUT only mark up content that is displayed/visible on the page (OR update your page to add the content, so that it can be marked up). Not all fields need to be filled in – just those that are impactful to your business.
Step 3. “Save Changes”
Step 4. Test for completeness
Step 5. Mark up “Data Items”
After you’ve made the necessary adjustments to your primary class, you’ll have the opportunity to fill in the properties for the Data Items you created.
Scroll down for more information about Data Items.
Step 6. Test quality of markup
Click “Actions” and then “Get JSON-LD” so you can review your markup in the Structured Data Testing tool.