{"@context":"https:\/\/schema.org\/","@type":"CollectionPage","@id":"https:\/\/www.schemaapp.com\/tag\/ai-search\/#CollectionPage","headline":"AI Search Tag","description":"This page shows a list of blog articles and resources that use the tag “AI Search” on our Schema App website. Visit the page to learn more.\n","url":"https:\/\/www.schemaapp.com\/tag\/ai-search\/","hasPart":[{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/why-ai-referrals-are-falling-and-why-this-isnt-all-bad-news\/","headline":"Why AI Referrals Are Falling (And Why This Isn\u2019t All Bad News)","url":"https:\/\/www.schemaapp.com\/schema-markup\/why-ai-referrals-are-falling-and-why-this-isnt-all-bad-news\/","datePublished":"2026-07-20","dateModified":"2026-07-20","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/why-ai-referrals-are-falling-and-why-this-isnt-all-bad-news\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/andreaschemaapp-com\/#Person","name":"Andrea Badder","url":"https:\/\/www.schemaapp.com\/author\/andreaschemaapp-com\/","identifier":348,"description":"Andrea Badder is the Content and SEO Manager at Schema App. She creates educational content that helps marketing teams understand how structured data and Content Knowledge Graphs drive visibility and accuracy in search and AI. Prior to joining Schema App, Andrea worked as a brand strategist and copywriter at a marketing agency. She is a graduate of the University of Guelph.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/1af59f7dd1e08d07c0fbf3fb022189ec8f1a2e781bb9809077a89f9a8529e48d?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1af59f7dd1e08d07c0fbf3fb022189ec8f1a2e781bb9809077a89f9a8529e48d?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/07\/Why-AI-Referrals-Are-Falling-and-Why-this-isnt-all-Bad-News-scaled.jpg?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/07\/Why-AI-Referrals-Are-Falling-and-Why-this-isnt-all-Bad-News-scaled.jpg?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["agentic web","AI Readiness","AI Search","Explainers","Knowledge Assistant","Knowledge Graph","NLWeb"]},{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/preparing-for-the-agentic-web-key-insights-from-rv-guha-and-schema-app\/","headline":"Preparing for the Agentic Web: Key Insights from R.V. Guha and Schema App","url":"https:\/\/www.schemaapp.com\/schema-markup\/preparing-for-the-agentic-web-key-insights-from-rv-guha-and-schema-app\/","datePublished":"2026-06-18","dateModified":"2026-07-09","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/preparing-for-the-agentic-web-key-insights-from-rv-guha-and-schema-app\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/andreaschemaapp-com\/#Person","name":"Andrea Badder","url":"https:\/\/www.schemaapp.com\/author\/andreaschemaapp-com\/","identifier":348,"description":"Andrea Badder is the Content and SEO Manager at Schema App. She creates educational content that helps marketing teams understand how structured data and Content Knowledge Graphs drive visibility and accuracy in search and AI. Prior to joining Schema App, Andrea worked as a brand strategist and copywriter at a marketing agency. She is a graduate of the University of Guelph.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/1af59f7dd1e08d07c0fbf3fb022189ec8f1a2e781bb9809077a89f9a8529e48d?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1af59f7dd1e08d07c0fbf3fb022189ec8f1a2e781bb9809077a89f9a8529e48d?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/06\/Preparing-for-the-Agentic-Web-Key-Insights-scaled.jpg?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/06\/Preparing-for-the-Agentic-Web-Key-Insights-scaled.jpg?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["agentic web","AI Search","content knowledge graph","Entities","Entity Linking","Market News","NLWeb","Schema Markup","Schema.Org"]},{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/content-coherence-the-layer-that-connects-prose-pages-and-governed-truth\/","headline":"Content Coherence: The Layer That Connects Prose, Pages, and Governed Truth","url":"https:\/\/www.schemaapp.com\/schema-markup\/content-coherence-the-layer-that-connects-prose-pages-and-governed-truth\/","datePublished":"2026-06-03","dateModified":"2026-07-10","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/content-coherence-the-layer-that-connects-prose-pages-and-governed-truth\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/vberkel\/#Person","name":"Mark van Berkel","url":"https:\/\/www.schemaapp.com\/author\/vberkel\/","identifier":5,"description":"Mark van Berkel is the Chief Technology Officer and Co-founder of Schema App. A veteran in semantic technologies, Mark has a Master of Engineering \u2013 Industrial Information Engineering from the University of Toronto, where he helped build a semantic technology application for SAP Research Labs. Today, he dedicates his time to developing products and solutions that help enterprise teams structure and connect their data so it is accurately understood by search engines and AI, improving visibility and enabling more effective AI-driven outcomes.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/06\/Content-Coherence-The-Layer-That-Connects-Prose-Pages-and-Governed-Truth-1-scaled.jpg?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/06\/Content-Coherence-The-Layer-That-Connects-Prose-Pages-and-Governed-Truth-1-scaled.jpg?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["agentic web","AI Readiness","AI Search","Connected Schema Markup","content knowledge graph","entity hub","governance","Innovation"]},{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/the-modern-data-stack-for-the-agentic-web\/","headline":"The Modern Data Stack for the Agentic Web","url":"https:\/\/www.schemaapp.com\/schema-markup\/the-modern-data-stack-for-the-agentic-web\/","datePublished":"2026-05-26","dateModified":"2026-07-10","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/the-modern-data-stack-for-the-agentic-web\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/vberkel\/#Person","name":"Mark van Berkel","url":"https:\/\/www.schemaapp.com\/author\/vberkel\/","identifier":5,"description":"Mark van Berkel is the Chief Technology Officer and Co-founder of Schema App. A veteran in semantic technologies, Mark has a Master of Engineering \u2013 Industrial Information Engineering from the University of Toronto, where he helped build a semantic technology application for SAP Research Labs. Today, he dedicates his time to developing products and solutions that help enterprise teams structure and connect their data so it is accurately understood by search engines and AI, improving visibility and enabling more effective AI-driven outcomes.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/The-Modern-Data-Stack-for-the-Agentic-Web-scaled.jpg?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/The-Modern-Data-Stack-for-the-Agentic-Web-scaled.jpg?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["agentic web","AI","AI Readiness","AI Search","content knowledge graph","Entities","entity hub","Innovation","Knowledge Graph","Schema Markup"]},{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/stop-chasing-visibility-build-understanding\/","headline":"Stop Chasing Visibility. Build Understanding.","url":"https:\/\/www.schemaapp.com\/schema-markup\/stop-chasing-visibility-build-understanding\/","datePublished":"2026-05-20","dateModified":"2026-07-09","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/stop-chasing-visibility-build-understanding\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/martha\/#Person","name":"Martha van Berkel","url":"https:\/\/www.schemaapp.com\/author\/martha\/","identifier":3,"description":"Martha van Berkel is the co-founder and CEO of Schema App, a semantic technology company that helps enterprise brands control how they are represented in AI and search. By building a semantic data layer, Schema App enables organizations to improve visibility, protect their brand, and drive more efficient organic growth. She focuses on helping marketing teams navigate the shift from traditional SEO to AI-driven discovery by establishing a structured source of truth for their content.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/54f3ea62f2437694283f96ed8a5b02c9f60fd1ae5c25fa67792e29d7cec86fd8?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/54f3ea62f2437694283f96ed8a5b02c9f60fd1ae5c25fa67792e29d7cec86fd8?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/Stop-Chasing-Visibility.-Build-Understanding--scaled.jpg?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/Stop-Chasing-Visibility.-Build-Understanding--scaled.jpg?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["agentic web","AI Readiness","AI Search","Company News","Schema Markup","Structured Data"]},{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/the-shift-from-ai-seo-tactics-to-knowledge-infrastructure\/","headline":"The Shift From AI SEO Tactics to Knowledge Infrastructure","url":"https:\/\/www.schemaapp.com\/schema-markup\/the-shift-from-ai-seo-tactics-to-knowledge-infrastructure\/","datePublished":"2026-05-15","dateModified":"2026-05-26","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/the-shift-from-ai-seo-tactics-to-knowledge-infrastructure\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/vberkel\/#Person","name":"Mark van Berkel","url":"https:\/\/www.schemaapp.com\/author\/vberkel\/","identifier":5,"description":"Mark van Berkel is the Chief Technology Officer and Co-founder of Schema App. A veteran in semantic technologies, Mark has a Master of Engineering \u2013 Industrial Information Engineering from the University of Toronto, where he helped build a semantic technology application for SAP Research Labs. Today, he dedicates his time to developing products and solutions that help enterprise teams structure and connect their data so it is accurately understood by search engines and AI, improving visibility and enabling more effective AI-driven outcomes.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/The-Shift-From-AI-SEO-Tactics-to-Knowledge-Infrastructure-scaled.jpg?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/The-Shift-From-AI-SEO-Tactics-to-Knowledge-Infrastructure-scaled.jpg?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["agentic web","AI Search","brand control","content knowledge graph","Entities","entity hub","Entity Linking","Innovation"]},{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/entity-governance-the-missing-layer-in-ai-ready-content-systems\/","headline":"Entity Governance: The Missing Layer in AI-Ready Content Systems","url":"https:\/\/www.schemaapp.com\/schema-markup\/entity-governance-the-missing-layer-in-ai-ready-content-systems\/","datePublished":"2026-05-07","dateModified":"2026-05-25","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/entity-governance-the-missing-layer-in-ai-ready-content-systems\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/vberkel\/#Person","name":"Mark van Berkel","url":"https:\/\/www.schemaapp.com\/author\/vberkel\/","identifier":5,"description":"Mark van Berkel is the Chief Technology Officer and Co-founder of Schema App. A veteran in semantic technologies, Mark has a Master of Engineering \u2013 Industrial Information Engineering from the University of Toronto, where he helped build a semantic technology application for SAP Research Labs. Today, he dedicates his time to developing products and solutions that help enterprise teams structure and connect their data so it is accurately understood by search engines and AI, improving visibility and enabling more effective AI-driven outcomes.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/Entity-Governance-The-Missing-Layer-in-AI-Ready-Content-Systems-scaled.jpg?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/Entity-Governance-The-Missing-Layer-in-AI-Ready-Content-Systems-scaled.jpg?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["agentic web","AI Readiness","AI Search","Entities","Entity Linking","governance","Innovation","Structured Data"]},{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/google-search-central-live-toronto-what-actually-matters-in-ai-search\/","headline":"Google Search Central Live Toronto: What Actually Matters in AI Search","url":"https:\/\/www.schemaapp.com\/schema-markup\/google-search-central-live-toronto-what-actually-matters-in-ai-search\/","datePublished":"2026-05-04","dateModified":"2026-07-09","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/google-search-central-live-toronto-what-actually-matters-in-ai-search\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/martha\/#Person","name":"Martha van Berkel","url":"https:\/\/www.schemaapp.com\/author\/martha\/","identifier":3,"description":"Martha van Berkel is the co-founder and CEO of Schema App, a semantic technology company that helps enterprise brands control how they are represented in AI and search. By building a semantic data layer, Schema App enables organizations to improve visibility, protect their brand, and drive more efficient organic growth. She focuses on helping marketing teams navigate the shift from traditional SEO to AI-driven discovery by establishing a structured source of truth for their content.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/54f3ea62f2437694283f96ed8a5b02c9f60fd1ae5c25fa67792e29d7cec86fd8?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/54f3ea62f2437694283f96ed8a5b02c9f60fd1ae5c25fa67792e29d7cec86fd8?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/Google-Search-Central-Live-Toronto-What-Actually-Matters-in-AI-Search-scaled.png?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/05\/Google-Search-Central-Live-Toronto-What-Actually-Matters-in-AI-Search-scaled.png?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["agentic web","AI Chatbots","AI Search","Google","Market News","Schema Markup","Structured Data"]},{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/schema-markup-for-enterprises-schema-app-vs-ai-generated-markup\/","headline":"Schema Markup for Enterprises: Schema App vs. AI-Generated Markup","url":"https:\/\/www.schemaapp.com\/schema-markup\/schema-markup-for-enterprises-schema-app-vs-ai-generated-markup\/","datePublished":"2026-04-16","dateModified":"2026-07-09","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/schema-markup-for-enterprises-schema-app-vs-ai-generated-markup\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/kevin\/#Person","name":"Kevin Veilleux","url":"https:\/\/www.schemaapp.com\/author\/kevin\/","identifier":350,"description":"Kevin Veilleux is a Customer Insights Manager at Schema App. Kevin combines a background in Sensory Science Testing, Email Marketing, and eCommerce to deliver structured data strategies grounded in data accuracy and real user value. He\u2019s passionate about using structured data to guide content decisions and regularly incorporates insights from evolving search and AI trends into his work.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/c947b37f285286f409f24d8fc77d150a4de0f510f213ca7b56affcd7d57c3ea7?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c947b37f285286f409f24d8fc77d150a4de0f510f213ca7b56affcd7d57c3ea7?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/04\/Schema-Markup-for-Enterprises-Schema-App-vs.-AI-Generated-Markup-scaled.png?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/04\/Schema-Markup-for-Enterprises-Schema-App-vs.-AI-Generated-Markup-scaled.png?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["AI Search","Connected Schema Markup","content knowledge graph","Entities","entity hub","schema app solution","Structured Data"]},{"@type":"BlogPosting","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-enterprises-can-maintain-data-ownership-in-the-age-of-ai\/","headline":"How Enterprises Can Maintain Data Ownership in the Age of AI","url":"https:\/\/www.schemaapp.com\/schema-markup\/how-enterprises-can-maintain-data-ownership-in-the-age-of-ai\/","datePublished":"2026-04-08","dateModified":"2026-07-10","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/how-enterprises-can-maintain-data-ownership-in-the-age-of-ai\/","author":{"@type":"Person","@id":"https:\/\/www.schemaapp.com\/author\/vberkel\/#Person","name":"Mark van Berkel","url":"https:\/\/www.schemaapp.com\/author\/vberkel\/","identifier":5,"description":"Mark van Berkel is the Chief Technology Officer and Co-founder of Schema App. A veteran in semantic technologies, Mark has a Master of Engineering \u2013 Industrial Information Engineering from the University of Toronto, where he helped build a semantic technology application for SAP Research Labs. Today, he dedicates his time to developing products and solutions that help enterprise teams structure and connect their data so it is accurately understood by search engines and AI, improving visibility and enabling more effective AI-driven outcomes.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d88d4c880804f73d0e459d2952d3bb69f3f202f5169ff8b71ee4922b89e64d88?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Schema App","logo":{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","url":"https:\/\/www.schemaapp.com\/wp-content\/uploads\/2020\/09\/Copy-of-SA_Logo_Main_Orange.jpg","width":1469,"height":506}},"image":{"@type":"ImageObject","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/04\/How-Enterprises-Can-Maintain-Data-Ownership-in-the-Age-of-AI-scaled.jpg?strip=all&lossy=1&ssl=1","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2026\/04\/How-Enterprises-Can-Maintain-Data-Ownership-in-the-Age-of-AI-scaled.jpg?strip=all&lossy=1&ssl=1","height":420,"width":699},"keywords":["AI Chatbots","AI Readiness","AI Search","content knowledge graph","Explainers","Model Context Protocol (MCP)","NLWeb","Schema.Org"]}],"about":[{"@type":"Thing","@id":"https:\/\/www.schemaapp.com\/category\/schema-markup\/","name":"Schema Markup","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Schema.org"]}],"mentions":[{"@type":"Thing","@id":"https:\/\/www.schemaapp.com\/tag\/ai-search\/","name":"AI Search","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Artificial_intelligence","http:\/\/www.wikidata.org\/entity\/Q121002662"]},{"@type":"Thing","@id":"https:\/\/www.schemaapp.com\/tag\/schema-org\/","name":"Schema.Org","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Schema.org","http:\/\/www.wikidata.org\/entity\/Q3475322"]}]}