[[{"@type":["BlogPosting"],"@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-use-the-schema-paths-tool\/#BlogPosting","@context":{"@vocab":"http:\/\/schema.org\/","kg":"http:\/\/g.co\/kg"},"url":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-use-the-schema-paths-tool\/","publisher":[{"@id":"https:\/\/www.schemaapp.com\/#Organization"}],"audience":"https:\/\/schema.org\/PeopleAudience","inLanguage":"en-CA","image":[{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-use-the-schema-paths-tool\/#Highlight20251010191959150-393688_0_BlogPosting_image_ImageObject","url":"https:\/\/s.w.org\/images\/core\/emoji\/17.0.2\/svg\/1f4a1.svg"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-use-the-schema-paths-tool\/#Highlight20251010191959150-393688_1_BlogPosting_image_ImageObject","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2020\/05\/Schema-Paths-Tool.png?strip=all&lossy=1&ssl=1"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-use-the-schema-paths-tool\/#Highlight20251010191959150-393688_2_BlogPosting_image_ImageObject","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2020\/05\/Schema-Paths-Medical-Condition-to-Medical-Cause.png?strip=all&lossy=1&ssl=1"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-use-the-schema-paths-tool\/#Highlight20251010191959150-393688_3_BlogPosting_image_ImageObject","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2025\/12\/Martha.png?strip=all&lossy=1&resize=100%2C100&ssl=1"}],"dateModified":"2026-01-22T16:54:28+00:00","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-use-the-schema-paths-tool\/","timeRequired":"PT3M","headline":"How to Use the Schema Paths Tool","name":"How to Use the Schema Paths Tool","datePublished":"2020-05-04T20:34:44+00:00","potentialAction":[{"@type":"ScheduleAction","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-use-the-schema-paths-tool\/#BlogPosting_potentialAction_ScheduleAction","url":"https:\/\/www.schemaapp.com\/book-a-demo\/"}],"description":"Learn how to use the Schema Paths tool and identify which schema.org properties you can leverage to connect your data items.","keywords":["Schema Markup","Schema Paths Tool","Schema.Org","SEO","Structured Data"],"about":[{"name":"Schema Paths Tool","@id":"https:\/\/www.schemaapp.com\/schema-paths\/#SoftwareApplication","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"}}],"mentions":[{"name":"Get Started","@id":"https:\/\/www.schemaapp.com\/get-started\/#WebPage_mainEntity_CommunicateAction","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"}},{"name":"Schema Paths Tool","@id":"https:\/\/www.schemaapp.com\/schema-paths\/#SoftwareApplication","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"}},{"name":"Schema Markup","@id":"https:\/\/www.schemaapp.com\/schema-markup\/what-is-schema-markup-a-guide-to-structured-data\/#Thing","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/www.wikidata.org\/entity\/Q26813700","kg:\/m\/05p2j70","https:\/\/en.wikipedia.org\/wiki\/Structured_data","kg:\/m\/05p2j70","https:\/\/en.wikipedia.org\/wiki\/Structured_data","http:\/\/www.wikidata.org\/entity\/Q26813700"]},{"name":"Primary Entity","@id":"https:\/\/www.schemaapp.com\/glossary\/#Highlight-20240109181252822_60_DefinedTermSet_hasDefinedTerm_DefinedTerm","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"}},{"name":"Structured data","@id":"https:\/\/www.schemaapp.com\/author\/justin-price\/#Highlight20260107163423960-1403765_0_ProfilePage_mainEntity_Person_knowsAbout_Thing","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"}},{"name":"Schema App","@id":"https:\/\/www.schemaapp.com\/#Organization","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/2480720\/","https:\/\/www.instagram.com\/lifeatschemaapp\/","https:\/\/www.youtube.com\/channel\/UCqVBXnwZ3YNf2BVP1jXcp6Q","https:\/\/twitter.com\/schemaapptool"]},{"name":"Schema.org","@id":"https:\/\/www.schemaapp.com\/glossary\/#Highlight-20240109181252822_77_DefinedTermSet_hasDefinedTerm_DefinedTerm","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"}},{"name":"Schema App","@id":"https:\/\/entity.schemaapp.com\/Ugozi_Edge_Inc\/Organization_schemaapp_c2559386ee1ab0f8965b867807296e39e3cf6eaa08507b8fb1a67e55af68af25","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["https:\/\/www.crunchbase.com\/organization\/hunch-manifest-inc","https:\/\/www.google.com\/search?kgmid=\/g\/12qgjzks0"]},{"name":"artificial intelligence","@id":"https:\/\/entity.schemaapp.com\/Ugozi_Edge_Inc\/Thing_artificialintelligence_c8909d73cf62ba9e3a7aaf9f8df200671dabb01d64165d816ba4e813a3f0a0b3","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/aws.amazon.com\/m\/0mkz","http:\/\/www.wikidata.org\/entity\/Q11660","https:\/\/en.wikipedia.org\/wiki\/Artificial_intelligence","https:\/\/www.google.com\/search?kgmid=\/m\/0mkz"]},{"name":"markup language","@id":"https:\/\/entity.schemaapp.com\/Ugozi_Edge_Inc\/Thing_markuplanguage_f68cd70dfc5188eb7c47588145c7f80cdca987953ec2db2c273c4834b27c3e7b","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/g.co\/kg\/m\/04s5c","http:\/\/www.wikidata.org\/entity\/Q37045","https:\/\/en.wikipedia.org\/wiki\/Markup_language"]},{"name":"Microsoft Access","@id":"https:\/\/entity.schemaapp.com\/Ugozi_Edge_Inc\/Thing_microsoftaccess_c582b7d7bc96a6721950a2ca3d93f0e6d73a88b3e083ff3cb4cd4a41d6552b94","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/g.co\/kg\/m\/0587z","http:\/\/www.wikidata.org\/entity\/Q80689","https:\/\/en.wikipedia.org\/wiki\/Microsoft_Access"]},{"name":"condition","@id":"https:\/\/entity.schemaapp.com\/Ugozi_Edge_Inc\/Thing_condition_8e89ce95833206b415d5f12b30f3b4bd1bd4602d480bb280a803235d2601820a","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":"http:\/\/www.wikidata.org\/entity\/Q4477755"},{"name":"class","@id":"https:\/\/entity.schemaapp.com\/Ugozi_Edge_Inc\/Thing_class_b32f3e9060d04615a2bad63efc5b15f0cba2c4ba360ff3cade5c550f398265f2","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":"http:\/\/www.wikidata.org\/entity\/Q4479242"}],"author":[{"name":"Martha van Berkel","@id":"https:\/\/www.schemaapp.com\/author\/martha\/#ProfilePage_mainEntity_Person","@type":"Person","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["https:\/\/www.google.com\/search?kgmid=\/g\/11gb4pbrk8","https:\/\/x.com\/marthavanberkel","https:\/\/www.linkedin.com\/in\/martha-van-berkel\/","https:\/\/x.com\/marthavanberkel","https:\/\/www.google.com\/search?kgmid=\/g\/11gb4pbrk8","https:\/\/www.linkedin.com\/in\/martha-van-berkel\/"]}]},{"@context":"http:\/\/schema.org","@type":"Organization","contactPoint":[{"@type":"ContactPoint","email":"Support@schemaapp.com","name":"Customer Support","@id":"https:\/\/www.schemaapp.com\/contact\/#ContactPoint"},{"@type":"ContactPoint","areaServed":["https:\/\/www.schemaapp.com\/contact\/#Place","Worldwide"],"telephone":"+18554448624","email":"Hello@schemaapp.com","name":"General Enquiries","@id":"https:\/\/www.schemaapp.com\/contact\/#ContactPoint1"}],"founder":[{"@type":"Person","sameAs":["https:\/\/www.google.com\/search?kgmid=\/g\/11gb4pbrk8","https:\/\/x.com\/marthavanberkel","https:\/\/www.linkedin.com\/in\/martha-van-berkel\/"],"name":"Martha van Berkel","@id":"https:\/\/www.schemaapp.com\/author\/martha\/#ProfilePage_mainEntity_Person"},{"@type":"Person","sameAs":["https:\/\/x.com\/vberkel","https:\/\/g.co\/kgs\/z4aK6i","https:\/\/www.linkedin.com\/in\/markvanberkel\/"],"name":"Mark van Berkel","url":"https:\/\/www.schemaapp.com\/author\/vberkel\/","@id":"https:\/\/www.schemaapp.com\/author\/vberkel\/#ProfilePage_mainEntity_Person"}],"knowsAbout":[{"@type":"DefinedTerm","sameAs":["kg:\/g\/11fjx_wmtf","https:\/\/www.wikidata.org\/wiki\/Q33002955","https:\/\/en.wikipedia.org\/wiki\/Knowledge_graph"],"name":"Knowledge Graph","@id":"https:\/\/www.schemaapp.com\/#Thing"},{"@type":"DefinedTerm","sameAs":["https:\/\/en.wikipedia.org\/wiki\/JSON-LD","kg:\/m\/0hzq_55","https:\/\/www.wikidata.org\/wiki\/Q6108942"],"name":"JSON-LD","@id":"https:\/\/www.schemaapp.com\/glossary\/#javascript-object-notation-for-linked-data-jsonld"},{"@type":"DefinedTerm","sameAs":["http:\/\/www.wikidata.org\/entity\/Q26813700","kg:\/m\/05p2j70","https:\/\/en.wikipedia.org\/wiki\/Structured_data"],"description":"information with a formal data model","name":"Structured Data","alternateName":"Schema Markup","@id":"https:\/\/www.schemaapp.com\/schema-markup\/what-is-schema-markup-a-guide-to-structured-data\/#Thing"},{"@type":"Intangible","name":"Semantic Search Engine Optimization","alternateName":"Semantic SEO","@id":"https:\/\/www.schemaapp.com\/schema-markup\/what-is-semantic-seo\/#Intangible"}],"address":{"@type":"PostalAddress","streetAddress":"301 - 100 Stone Road","postalCode":"N1G 5L3","addressRegion":"Ontario","addressLocality":"Guelph","addressCountry":"CA","name":"Schema App Address","@id":"https:\/\/www.schemaapp.com\/#PostalAddress"},"logo":{"@type":"ImageObject","width":"290","height":"93","name":"Schema App Logo","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2020\/07\/SA_Logo_Main_Orange_w300-1.png?strip=all&lossy=1&ssl=1","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2020\/07\/SA_Logo_Main_Orange_w300-1.png?strip=all&lossy=1&ssl=1"},"identifier":{"@type":"PropertyValue","propertyID":"http:\/\/schemaapp.com\/ontology\/schemamodel#EntityHome","value":"True","name":"Entity Home","@id":"https:\/\/www.schemaapp.com\/#PropertyValue"},"potentialAction":{"@type":"ScheduleAction","name":"Schedule a Demo","url":"https:\/\/www.schemaapp.com\/book-a-demo\/","@id":"https:\/\/www.schemaapp.com\/#ScheduleAction"},"image":{"@type":"ImageObject","width":"1350","height":"650","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2021\/04\/Schema-App-Featured-Image.png?strip=all&lossy=1&ssl=1","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2021\/04\/Schema-App-Featured-Image.png?strip=all&lossy=1&ssl=1"},"areaServed":["https:\/\/www.wikidata.org\/wiki\/Q16","https:\/\/www.wikidata.org\/wiki\/Q46","https:\/\/www.wikidata.org\/wiki\/Q49","https:\/\/www.wikidata.org\/wiki\/Q664","https:\/\/www.wikidata.org\/wiki\/Q30","https:\/\/www.wikidata.org\/wiki\/Q408","http:\/\/www.wikidata.org\/entity\/Q13780930"],"keywords":["Structured Data","Knowledge Graph","Rich Results","Semantic Search","Search Engine Optimization","Schema Markup","Semantic Technology"],"slogan":"Our purpose is to build meaningful connections, with each other, our customers and the data so that we are all understood.","foundingDate":"2016","location":"http:\/\/www.wikidata.org\/entity\/Q504114","description":"Schema App helps you build and govern your semantic data layer using schema markup so AI and search engines understand your brand accurately, improving visibility, trust, and performance.","sameAs":["https:\/\/www.instagram.com\/lifeatschemaapp\/","https:\/\/www.linkedin.com\/company\/2480720\/","https:\/\/twitter.com\/schemaapptool","https:\/\/www.youtube.com\/channel\/UCqVBXnwZ3YNf2BVP1jXcp6Q"],"legalName":"Hunch Manifest Inc","name":"Schema App","telephone":"+18554448624","url":"https:\/\/www.schemaapp.com\/","knowsLanguage":"https:\/\/www.schemaapp.com\/about\/#Language","email":"support@schemaapp.com","@id":"https:\/\/www.schemaapp.com\/#Organization"}],{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Schema Markup","item":"https:\/\/www.schemaapp.com\/schema-markup\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"How to Use the Schema Paths Tool","item":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-use-the-schema-paths-tool\/#breadcrumbitem"}]}]