[[{"@type":["BlogPosting"],"@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#BlogPosting","@context":{"@vocab":"http:\/\/schema.org\/","kg":"http:\/\/g.co\/kg"},"url":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/","publisher":[{"@id":"https:\/\/www.schemaapp.com\/#Organization"}],"inLanguage":"en-CA","audience":"https:\/\/schema.org\/PeopleAudience","image":[{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#Highlight20251010191959150-393688_0_BlogPosting_image_ImageObject","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2017\/02\/image12-200x300.png?strip=all&lossy=1&ssl=1"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#Highlight20251010191959150-393688_1_BlogPosting_image_ImageObject","url":"https:\/\/s.w.org\/images\/core\/emoji\/17.0.2\/svg\/1f4a1.svg"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#Highlight20251010191959150-393688_2_BlogPosting_image_ImageObject","url":"https:\/\/s.w.org\/images\/core\/emoji\/17.0.2\/svg\/1f4a1.svg"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#Highlight20251010191959150-393688_3_BlogPosting_image_ImageObject","url":"https:\/\/s.w.org\/images\/core\/emoji\/17.0.2\/svg\/1f4a1.svg"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#Highlight20251010191959150-393688_4_BlogPosting_image_ImageObject","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2019\/07\/Schema.Org-Markup-Validator.png?strip=all&lossy=1&resize=698%2C365&ssl=1"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#Highlight20251010191959150-393688_5_BlogPosting_image_ImageObject","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2021\/07\/search.google.com_test_rich-resultsHighRes-Screenshot.png?strip=all&lossy=1&resize=699%2C393&ssl=1"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#Highlight20251010191959150-393688_6_BlogPosting_image_ImageObject","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2017\/02\/image6.png?strip=all&lossy=1&resize=342%2C374&ssl=1"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#Highlight20251010191959150-393688_7_BlogPosting_image_ImageObject","url":"https:\/\/s.w.org\/images\/core\/emoji\/17.0.2\/svg\/1f4a1.svg"},{"@type":"ImageObject","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#Highlight20251010191959150-393688_8_BlogPosting_image_ImageObject","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2025\/12\/Martha.png?strip=all&lossy=1&resize=100%2C100&ssl=1"}],"timeRequired":"PT17M","dateModified":"2025-09-22T16:09:23+00:00","headline":"How-to Guide for LocalBusiness Schema Markup","potentialAction":[{"@type":"ScheduleAction","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#BlogPosting_potentialAction_ScheduleAction","url":"https:\/\/www.schemaapp.com\/book-a-demo\/"}],"description":"Want to get the best SEO results for your local business? Our guide will show you how to create LocalBusiness Schema Markup to drive traffic.","datePublished":"2020-05-28T21:30:25+00:00","mainEntityOfPage":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/","name":"How-to Guide for LocalBusiness Schema Markup","keywords":["FAQ","Local Business","Product","Schema Markup","Schema.Org","Structured Data","Structured Data Testing Tool","Tutorial"],"mentions":[{"name":"Schema Paths Tool","@id":"https:\/\/www.schemaapp.com\/schema-paths\/#SoftwareApplication","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Schema Markup Validator","@id":"https:\/\/www.schemaapp.com\/schema-app-news\/what-is-smv-schema-org-markup-validator\/#Thing1","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":"https:\/\/validator.schema.org\/","identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Local Business","@id":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#BusinessAudience","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":"https:\/\/www.wikidata.org\/wiki\/Q62849941","identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Rich Result Testing Tool","@id":"https:\/\/www.schemaapp.com\/schema-app-news\/what-is-smv-schema-org-markup-validator\/#Thing2","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Local Business Schema Markup","@id":"https:\/\/www.schemaapp.com\/tutorials\/#Highlight20250704171123823-380237_3_CollectionPage_mainEntity_ItemList_itemListElement_HowTo","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Google","@id":"https:\/\/www.schemaapp.com\/schema-markup-resources\/prepare-for-ai-search-ebook\/#Organization_google_kg%3A%2Fm%2F045c7b","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["https:\/\/www.wikidata.org\/entity\/Q95","kg:\/m\/045c7b","https:\/\/en.wikipedia.org\/wiki\/Google"],"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Schema Markup","@id":"https:\/\/www.schemaapp.com\/schema-markup\/what-is-schema-markup-a-guide-to-structured-data\/#Thing","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/www.wikidata.org\/entity\/Q26813700","kg:\/m\/05p2j70","https:\/\/en.wikipedia.org\/wiki\/Structured_data","kg:\/m\/05p2j70","https:\/\/en.wikipedia.org\/wiki\/Structured_data","http:\/\/www.wikidata.org\/entity\/Q26813700"],"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Schema App Highlighter","@id":"https:\/\/www.schemaapp.com\/solutions\/schema-app-highlighter\/#SoftwareApplication","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Schema App","@id":"https:\/\/www.schemaapp.com\/#Organization","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/2480720\/","https:\/\/www.instagram.com\/lifeatschemaapp\/","https:\/\/www.youtube.com\/channel\/UCqVBXnwZ3YNf2BVP1jXcp6Q","https:\/\/twitter.com\/schemaapptool"],"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Schema.org","@id":"https:\/\/www.schemaapp.com\/glossary\/#Highlight-20240109181252822_77_DefinedTermSet_hasDefinedTerm_DefinedTerm","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Rich Result Test","@id":"https:\/\/www.schemaapp.com\/glossary\/#Highlight-20240109181252822_68_DefinedTermSet_hasDefinedTerm_DefinedTerm","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"WordPress","@id":"https:\/\/www.schemaapp.com\/glossary\/#Highlight-20240109181252822_102_DefinedTermSet_hasDefinedTerm_DefinedTerm","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Schema App Editor","@id":"https:\/\/www.schemaapp.com\/solutions\/schema-app-editor\/#SoftwareApplication","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"identifier":{"@type":"PropertyValue","name":"Source","value":"Internal"}},{"name":"Google","@id":"https:\/\/entity.schemaapp.com\/Ugozi_Edge_Inc\/CreativeWorkOrganization_google_eda28760af1a6ffce30e4d19a9fc403420b471b5ecbe28ffdfdfd947d996943c","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":"http:\/\/www.wikidata.org\/entity\/Q95"},{"name":"sports team","@id":"https:\/\/entity.schemaapp.com\/Ugozi_Edge_Inc\/Thing_sportsteam_6bc79764eae750e05f7d99f5a1332f917219fdc5c1d9e2f2f07b4abaff3fce8d","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/g.co\/kg\/g\/11byyd5v6m","http:\/\/www.wikidata.org\/entity\/Q12973014","https:\/\/en.wikipedia.org\/wiki\/Sports_team"]}]},{"@context":"http:\/\/schema.org","@type":"Organization","contactPoint":[{"@type":"ContactPoint","email":"Support@schemaapp.com","name":"Customer Support","@id":"https:\/\/www.schemaapp.com\/contact\/#ContactPoint"},{"@type":"ContactPoint","areaServed":["https:\/\/www.schemaapp.com\/contact\/#Place","Worldwide"],"telephone":"+18554448624","email":"Hello@schemaapp.com","name":"General Enquiries","@id":"https:\/\/www.schemaapp.com\/contact\/#ContactPoint1"}],"founder":[{"@type":"Person","sameAs":["https:\/\/www.google.com\/search?kgmid=\/g\/11gb4pbrk8","https:\/\/x.com\/marthavanberkel","https:\/\/www.linkedin.com\/in\/martha-van-berkel\/"],"name":"Martha van Berkel","@id":"https:\/\/www.schemaapp.com\/author\/martha\/#ProfilePage_mainEntity_Person"},{"@type":"Person","sameAs":["https:\/\/x.com\/vberkel","https:\/\/g.co\/kgs\/z4aK6i","https:\/\/www.linkedin.com\/in\/markvanberkel\/"],"name":"Mark van Berkel","url":"https:\/\/www.schemaapp.com\/author\/vberkel\/","@id":"https:\/\/www.schemaapp.com\/author\/vberkel\/#ProfilePage_mainEntity_Person"}],"knowsAbout":[{"@type":"DefinedTerm","sameAs":["kg:\/g\/11fjx_wmtf","https:\/\/www.wikidata.org\/wiki\/Q33002955","https:\/\/en.wikipedia.org\/wiki\/Knowledge_graph"],"name":"Knowledge Graph","@id":"https:\/\/www.schemaapp.com\/#Thing"},{"@type":"DefinedTerm","sameAs":["https:\/\/en.wikipedia.org\/wiki\/JSON-LD","kg:\/m\/0hzq_55","https:\/\/www.wikidata.org\/wiki\/Q6108942"],"name":"JSON-LD","@id":"https:\/\/www.schemaapp.com\/glossary\/#javascript-object-notation-for-linked-data-jsonld"},{"@type":"DefinedTerm","sameAs":["http:\/\/www.wikidata.org\/entity\/Q26813700","kg:\/m\/05p2j70","https:\/\/en.wikipedia.org\/wiki\/Structured_data"],"description":"information with a formal data model","name":"Structured Data","alternateName":"Schema Markup","@id":"https:\/\/www.schemaapp.com\/schema-markup\/what-is-schema-markup-a-guide-to-structured-data\/#Thing"},{"@type":"Intangible","name":"Semantic Search Engine Optimization","alternateName":"Semantic SEO","@id":"https:\/\/www.schemaapp.com\/schema-markup\/what-is-semantic-seo\/#Intangible"}],"address":{"@type":"PostalAddress","streetAddress":"301 - 100 Stone Road","postalCode":"N1G 5L3","addressRegion":"Ontario","addressLocality":"Guelph","addressCountry":"CA","name":"Schema App Address","@id":"https:\/\/www.schemaapp.com\/#PostalAddress"},"logo":{"@type":"ImageObject","width":"290","height":"93","name":"Schema App Logo","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2020\/07\/SA_Logo_Main_Orange_w300-1.png?strip=all&lossy=1&ssl=1","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2020\/07\/SA_Logo_Main_Orange_w300-1.png?strip=all&lossy=1&ssl=1"},"identifier":{"@type":"PropertyValue","propertyID":"http:\/\/schemaapp.com\/ontology\/schemamodel#EntityHome","value":"True","name":"Entity Home","@id":"https:\/\/www.schemaapp.com\/#PropertyValue"},"potentialAction":{"@type":"ScheduleAction","name":"Schedule a Demo","url":"https:\/\/www.schemaapp.com\/book-a-demo\/","@id":"https:\/\/www.schemaapp.com\/#ScheduleAction"},"image":{"@type":"ImageObject","width":"1350","height":"650","url":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2021\/04\/Schema-App-Featured-Image.png?strip=all&lossy=1&ssl=1","@id":"https:\/\/ezk8caoodod.exactdn.com\/wp-content\/uploads\/2021\/04\/Schema-App-Featured-Image.png?strip=all&lossy=1&ssl=1"},"areaServed":["https:\/\/www.wikidata.org\/wiki\/Q16","https:\/\/www.wikidata.org\/wiki\/Q46","https:\/\/www.wikidata.org\/wiki\/Q49","https:\/\/www.wikidata.org\/wiki\/Q664","https:\/\/www.wikidata.org\/wiki\/Q30","https:\/\/www.wikidata.org\/wiki\/Q408","http:\/\/www.wikidata.org\/entity\/Q13780930"],"keywords":["Structured Data","Knowledge Graph","Rich Results","Semantic Search","Search Engine Optimization","Schema Markup","Semantic Technology"],"slogan":"Our purpose is to build meaningful connections, with each other, our customers and the data so that we are all understood.","foundingDate":"2016","location":"http:\/\/www.wikidata.org\/entity\/Q504114","description":"Schema App helps you build and govern your semantic data layer using schema markup so AI and search engines understand your brand accurately, improving visibility, trust, and performance.","sameAs":["https:\/\/www.instagram.com\/lifeatschemaapp\/","https:\/\/www.linkedin.com\/company\/2480720\/","https:\/\/twitter.com\/schemaapptool","https:\/\/www.youtube.com\/channel\/UCqVBXnwZ3YNf2BVP1jXcp6Q"],"legalName":"Hunch Manifest Inc","name":"Schema App","telephone":"+18554448624","url":"https:\/\/www.schemaapp.com\/","knowsLanguage":"https:\/\/www.schemaapp.com\/about\/#Language","email":"support@schemaapp.com","@id":"https:\/\/www.schemaapp.com\/#Organization"}],{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Schema Markup","item":"https:\/\/www.schemaapp.com\/schema-markup\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"How-to Guide for LocalBusiness Schema Markup","item":"https:\/\/www.schemaapp.com\/schema-markup\/how-to-do-schema-markup-for-local-business\/#breadcrumbitem"}]}]