This email course aims to teach you not only what schema markup (aka structured data) is, but also why it is important to your business/website! Through examples and rich content, we’ll review:
- Schema Markup – what it is and the value to your business
- The ROI from Schema Markup
- How to create your Schema Markup strategy!
- Steps in determining if you already have schema markup on your website and how to baseline metrics
- Next steps in your schema markup journey