Schema Markup News Round Up: Sep 19th, 2017

News

We’ve curated some of the big news surrounding Schema markup for the week to help you stay on top of changes and news:

Google expands (and somewhat standardizes) structured data image guidelines

Google has revised the structured data guidelines on its Developers site to provide greater guidance about image use.

Schema.org for Tourism

The latest release of Schema.org (v3.3 August 2017) included enhancements proposed by The Tourism Structured Web Data Community Group.

The Next Generation Of Search Is Here (And We Didn’t Even Notice Its Arrival)

I believe this “next generation” of search is already here, developing in a slow evolution, and one day—maybe a decade from now—we’ll look back at this time as the period when everything changed.

The Rise of Intelligent Marketing

Search is on the precipice of taking another step forward as it leverages AI and machine learning to empower users with actionable voice requests through new UIs, including screenless and virtual.

Google’s Structured Data: What It Is and Why You Need It

This article aims to enlighten you about how Google Structured Data can play a major role in your online presence and SEO strategy.

Featured Snippet Volatility: Meet The Research Findings

Sixty-eight percent of featured snippets are stable — but what exactly are the volatile ones up to? We find out.

 

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