Schema Markup News Round Up: May 23rd, 2017

We’ve curated some of the big news surrounding Schema markup for the week to help you stay on top of changes and news:

Upcoming 3.3 release will include vocabulary for “how to” articles

As ver. 3.3 appears imminent (the penciled-in release date is “2017-05-@@), just wanted to call out some of the vocabulary developments and other changes currently listed in the release notes (

The real impact of Google’s RankBrain on search traffic

RankBrain works in partnership by assisting the Google search engine to better determine if a website is the most relevant to the searchers implied intent–based on signals and algorithms.

Google Tests “On This Page” Buttons In Search Results Snippets

Google has yet another search results interface test, this one is in the core web results snippets that add “on this page” buttons.

Unwrapping the Secrets of SEO: Getting Ranked Into An Answer Box

An answer box is Google’s attempt at providing quick-reference answers to questions in the form of a box (or card) format without leaving the search engine results page, or SERP.

Theories On Google Algorithm Update & Changes Last Week

Initial impression was that something changed in the search results but it did not lead to any significant changes to the traffic one would receive from Google.

How to do schema markup for recipes

How to do Schema Markup (JSON-LD) for a Hotel

How to do Schema Markup (JSON-LD) for a Hotel Room

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