Schema Markup News March 26th, 2019

News

We’ve curated some of the big news surrounding Schema markup for the week to help you stay on top of changes and news:

Google For Jobs: The Optimization Guide

For the best chances to show up in Google for Jobs, and possibly rank higher, you have to provide a list of schema properties in your HTML code.

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Google: Differentiate Structured Markup Between Recorded & Live Stream Videos

We know live stream video has special new structured data and supports the indexing API , which is one of two structured data types that support the indexing API. But in any case you really want to differentiate the kind of recorded content from the live stream content and kind of treat them differently and make sure that the marked out separately in their own way.

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Interview with Nick Wilsdon – Data Portability & Google/Amazon Friend or Foe

Schema App’s CEO Martha van Berkel interviews Nick Wilsdon, search product owner from Vodafone on the topic of, “Data Portability and its role in Search”.

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Structured data not required for Featured Snippets

Google to show a featured snippet for a webpage, it usually has to be in the lead in organic results. A page that ranks beyond the top 10 for a particular keyword has little chance of getting a featured snippet.

 

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