The Age of Agentic Web: How Schema App Is Shaping What Comes Next

Search is evolving — and it’s happening right now. As search engines and AI systems become agentic, they’re not just retrieving results; they’re understanding, reasoning, and acting on information. This transformation is redefining how people discover and engage with content online.

Join Schema App’s leadership team — Martha van Berkel (CEO), Mark van Berkel (CTO), and Jasmine Drudge-Willson (Product Manager) — for a live conversation on navigating the era of agentic web.

They’ll share insights on market changes and Schema App’s latest innovations, including Entity Hub and Model Context Protocol (MCP), which are enabling organizations to build the connected data foundations that support agentic search. They’ll also touch on Microsoft’s NLWeb and its role in building a more intelligent and interoperable web.

You’ll learn:

• What agentic web is and how it’s changing SEO and discovery today
• How connected data and context form the backbone of the agentic web
• What marketers can do today to align with how search engines (and AI agents) understand content
• How Schema App’s innovations support the next evolution of search
• What emerging standards like MCP & NLWeb mean for the future of digital strategy

This webinar will help you prepare your organization for the next phase of the intelligent web.