You may not know this, but Schema App can be used for more than just creating and managing your Schema markup. You can use it for conducting a competitor analysis as well. It is now more important than ever to benchmark your SEO performance and gain industry insight by discovering…
We’ve curated some of the big news surrounding Schema markup for the week to help you stay on top of changes and news: Breaking News Can Appear in the Form of Featured Snippets in Google Search Results Google’s featured snippets have been historically occupied by static articles about a certain topic…
Why is Schema Markup Valuable? Structured data is the language of search engines and the only way to explicitly tell Google what your web pages are about. There is obviously a huge amount of value in this concept as it is the most effective organic search strategy with the highest ROI….
Transcript of Audio: Did you know you can use Wikipedia and Wikidata to further clarify what your Schema markup is about. In this short tutorial, we’ll show you the difference between Wikipedia and Wikidata and how you can use it in your Schema markup. Let’s start by explaining what is…
Transcript of audio: The Structured Data Editor is the basic starting point in Schema App for defining the things on your website. You can find it on the top of our menu on the top left-hand side of your screen. Within the Structured Data Editor, you’ll see our class three….
We’ve curated some of the big news surrounding Schema markup for the week to help you stay on top of changes and news: Google Now Requires Name For Local Business in Structured Data Testing Tool It seems obvious, but Google has now changed the requirements for local business Schema markup to…
We’ve curated some of the big news surrounding Schema markup for the week to help you stay on top of changes and news: Google Changes Image Specifications for Recipes and Movies/TV Shows Google has increased the size requirements for images to support rich results of recipes and movies/TV shows. While the…
Transcript of audio: In this tutorial, we’ll go over how you can optimize your About Page using Schema App. Let’s start by going to the structured data editor on the menu. Once in the structured data editor, we’re going to want to search for the datatype About Page. The schema.org…
Transcript of Audio: Schema App also works with Google Tag Manager. In order to set up Google Tag Manager, open Tag Manager and go to add a new tag. Title the tag appropriately, In this case we’ll call it Schema App and then go ahead and add the first tag….
Transcript of audio: How to automatically deploy your code with Schema App. In previous lessons, we’ve shown you how to create a data item. When you click Save, how do you make sure that the deployment of the code goes to where you want it to go. So the first…
